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Introduction to Search Engine Optimisation

Level 1 Diploma
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Course Location

College

Trafford College

Location

Stretford Campus

Further Details

Age

Adult

Course Start Date

08/01/2024

Course Duration

Part-Time

Department

Computing

Site Search
Course Overview

The key to your website’s success is making sure that your customers can find you when using a search engine. In this course you will learn the techniques and strategies that can be used to improve the performance of your website. It is a blend of search engine optimisation training (SEO) and a little pay per click training (PPC).

The only entry requirement needed for this course is enthusiasm and a desire to learn a new skill. No formal entry requirements needed.

Although this course is available for all to attend it is highly suitable for individuals who have editing rights for their own website.

This course will show you how to analyse your website, increase traffic to your website and build an SEO strategy.

1. SEO Fundamentals
2. Technical SEO
3. Links
4. On Page SEO
5. Mobile SEO
6. Local SEO
7. Competitor Analysis
8. Penalty Recovery
9. Digital Marketing
10. Technology

None.

1. SEO Content Executive
2. Technical SEO Specialist
3. SEO Strategist

None.

The Tuition fee for this course is £120.00 You may be eligible for a full fee remission if you are in receipt of certain benefits or earning less than £20,888 per annum (if residing within Greater Manchester)

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Explore and Investigate 16-18 Open Event

Our Open Day is your chance to explore the College and find out the range of courses we offer. Whether you're interested in post-16 qualifications or studying with us as an adult, our Open Day will help you make the right choice.

Next Event
Thursday 21st September 2023

4:30pm-7:00pm

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